I help Health & Wellness entrepreneurs build better brands

Elevate your business with comprehensive design solutions that build trust and take your business to the next level.
‍
Your Path to a Stronger Brand Starts Here.
Let’s Collaborateview Portfolio

Why invest in Branding services?

Good branding isn’t only about the aesthetics—it’s about building connections, fostering trust, and driving growth. To help take your business to the next level, we need to go beyond making a nice logo.

Bring Clarity to Your Brand

Know who you are and how to show it. Good branding starts with a clear understanding of your business’s identity, mission, and values. This clarity helps you communicate your purpose, connect with your ideal customers, and align every touchpoint with what matters most to them.
01

Make a Lasting First Impression

First impressions set the tone for how your brand is perceived. A thoughtfully designed brand captures attention, builds trust, and conveys credibility. By making a strong impact from the start, you pave the way for lasting customer connections.
02

Set Your business Apart

In today’s crowded market, blending in isn’t an option. Your brand is more than a logo; it’s an experience that communicates your unique value. Strategic design and messaging ensure you’re recognized, remembered, and chosen over competitors.
03

Align with Customer Values and Needs

Customers resonate with brands that “get” them. Effective branding is about understanding and aligning with your customers’ values, addressing their needs, and solving their pain points. By speaking directly to their challenges and desires, your brand becomes one they can relate to and trust.
04

Connect Emotionally

Customers remember how you make them feel. Effective branding taps into emotions, values, and aspirations. When your brand resonates with your audience, it builds loyalty that transcends transactions and transforms customers into advocates.
05

Elevate Perceived Value

A cohesive and polished brand conveys quality, expertise, and care. Customers are often willing to pay a premium for products or services that appear thoughtfully crafted and trustworthy. Strong branding positions you as the superior choice worth investing in.
06

Enhance Marketing Efforts

Your brand serves as the backbone for all your marketing communications. Consistent visuals and messaging make it easier for customers to identify and remember you, amplifying the impact of every campaign and maximizing your reach.
07

Bring Clarity to Your Brand

Know who you are and how to show it. Good branding starts with a clear understanding of your business’s identity, mission, and values. This clarity helps you communicate your purpose, connect with your ideal customers, and align every touchpoint with what matters most to them.
01

Make a Lasting First Impression

First impressions set the tone for how your brand is perceived. A thoughtfully designed brand captures attention, builds trust, and conveys credibility. By making a strong impact from the start, you pave the way for lasting customer connections.
02

Set Your business Apart

In today’s crowded market, blending in isn’t an option. Your brand is more than a logo; it’s an experience that communicates your unique value. Strategic design and messaging ensure you’re recognized, remembered, and chosen over competitors.
03

Align with Customer Values and Needs

Customers resonate with brands that “get” them. Effective branding is about understanding and aligning with your customers’ values, addressing their needs, and solving their pain points. By speaking directly to their challenges and desires, your brand becomes one they can relate to and trust.
04

Connect Emotionally

Customers remember how you make them feel. Effective branding taps into emotions, values, and aspirations. When your brand resonates with your audience, it builds loyalty that transcends transactions and transforms customers into advocates.
05

Elevate Perceived Value

A cohesive and polished brand conveys quality, expertise, and care. Customers are often willing to pay a premium for products or services that appear thoughtfully crafted and trustworthy. Strong branding positions you as the superior choice worth investing in.
06

Enhance Marketing Efforts

Your brand serves as the backbone for all your marketing communications. Consistent visuals and messaging make it easier for customers to identify and remember you, amplifying the impact of every campaign and maximizing your reach.
07

Is Your Brand Working for You?

Download a free, practical guide to help you elevate your brand strategy and visual identity.

Includes:

Actionable tips for creating a cohesive visual identity.

A guide to aligning your brand strategy with your visuals.

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Transform Your business with Comprehensive Design Solutions

Impactful services that help health, lifestyle, and performance brands connect, engage, and succeed.

Brand Strategy & Persona

Laying the Foundation for a Strong and Authentic Brand.

Service Breakdown

Brand Strategy – Uncover the essence of your brand by defining its core values, mission, and vision. Together, we create a clear roadmap to guide every aspect of your branding and communication.

‍Customer Persona Development – Gain a deep understanding of your target audience through detailed profiles that reveal their needs, challenges, and desires. This insight ensures your brand connects with the right people.

Brand Messaging – Bridge the gap between your business and customers with authentic storytelling and clear, engaging messaging.

Logo & Visual Identity

Shaping how your brand is seen and felt across every customer interaction.

Service Breakdown

Strategy-Driven Logo Suite – A custom set of versatile logos designed to represent your business and make a lasting impression on your audience, tailored for use across various platforms and applications, from digital to print.
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‍Visual Identity – A cohesive brand presence with carefully curated colors, typography, and design elements authentically expressing your brand's personality and values.

‍Brand Collateral – Essential branded materials, such as business cards, letterheads, and other assets, to support and elevate your professional image.

Label & Package Design

Create unboxing experiences that leave a lasting impression.

Service Breakdown

‍Product Labels – Eye-catching labels with icons, illustrations, and clear messaging.

‍Packaging – Thoughtful designs that add a personal touch to each unboxing experience.
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Custom Packaging Inserts – Thoughtfully crafted designs that creatively inform, guide, and enhance the customer experience.

Social Media Design & Graphics

Build connections and boost engagement.

Service Breakdown

Profile Banner – Professional, branded profile visuals for social media.

‍Template Design – Reusable, on-brand templates for ongoing social content.

‍AI-Enhanced Product Photography – Photo-realistic product images created with AI assistance; no traditional photoshoot needed. Save time and money while showcasing your products in flawless detail.

Custom Merch Designs

Stock your shop with creative, branded merchandise to boost sales.

Service Breakdown

Custom Artwork – Unique, on-brand illustrations or designs tailored to make your merchandise one of a kind and valuable.‍

‍Branded Merch – Professionally designed items like apparel, mugs, or accessories that market your brand and evoke emotion.‍

‍AI-Assisted - Product Previews – Realistic, AI-assisted visuals of your merchandise that help customers connect with your products—no expensive photoshoots needed.

Web Design & Launch

Bring your brand online with style and functionality.

Service Breakdown

‍Custom Website – Multi-page impactful designs with user-friendly and interactive features to engage and welcome your visitors.
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Converting Landing Page - Boost sales, capture leads, and improve email retention with targeted designs prioritizing user engagement and clear calls-to-action. Ideal for promotions or product launches.
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Responsive Mobile – Ensures your brand looks great on every device, offering a seamless experience for mobile users.

‍E-Commerce Features – Shopping cart previews and essential tools for a streamlined, intuitive shopping experience.

Brand identities Brought to Life

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Explore my portfolio to discover how businesses enhance their brands through intentional visual identity design. You'll also find passion projects in industries I’m excited to work with. Get a behind-the-scenes look at my creative process and approach to branding.

Effective Brand Design impacts Customer Loyalty and Drives Sales

A cohesive brand identity attracts and retains customers by creating memorable impressions and building trust. When paired with exceptional products and customer experiences, strong branding becomes key to customer engagement and repeated sales.
meet the designer

building Brands, Connecting People

Jose Ramirez
Brand Identity Specialist
Agency & Company Recruiters
Learn More

My mission is to support businesses that uplift the health and well-being of their customers and communities.

Great branding is about understanding what your customers care about most and bridging the gap between your business and their needs.

I specialize in reflecting the heart of a business and building trust and authentic connections through visual storytelling and brand personality.

If you're an entrepreneur committed to making a difference and leaving a positive impact, I'd love to help bring your vision to life.

Businesses I Work Best With:
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Health & Wellness
‍Health Food Products
Energy & Protein Products
Supplement Brands

Fitness & Lifestyle
Gyms & Fitness Studios
Martial Arts Centers
‍Vegan Trainers & Personal Brands

Self-Care & Mindfulness
Self-Care and Grooming Products
Spa & Meditation Retreats
Aromatherapy and Essential Oils Brands

Mental Health & Coaching
Mental Health Coaches & Therapists
Holistic Health Practitioners
Life Coaches & Motivational Speakers

Specialty Brands
Specialty Coffee Brands
Artisanal Tea Companies
Plant-Based Beverage Startups

Driven by Purpose, Inspired by Impact
I believe in partnering with brands that share a commitment to creating positive change—whether through sustainability, ethical practices, or giving back. These certifications represent the values I admire and support in the businesses I work with.

A Clear Process for Powerful Results

My streamlined approach simplifies each step, guiding you from idea to impact without the stress. Together, we create purposeful solutions that elevate your brand and make your decisions easier.

01 Discovery

We start with an in-depth conversation to uncover your brand’s unique story, values, and goals. This sets the foundation for everything we create together.

02 Research

We dive deep into understanding your industry, competitors, and customers to identify opportunities for your brand to stand out.

03 initial Concepts

Together, we review initial ideas and directions that align with your brand’s purpose, refining the vision before diving into design.

04 Design & refine

We bring your chosen concept to life, iterating until it perfectly reflects your brand’s identity and resonates with your audience.

05 Presentation

See your brand fully realized with mockups and applications that show how it will shine in the real world.

06 Delivery

Receive all your brand assets— packaging, logo suite, and more—ready to make an impact on your audience.

Key Moments to Reimagine Your Brand

Signs It’s Time to Reach Out

Starting Fresh:
If you’re launching a new business and want a brand that stands out from day one.

Ready for a Redesign:
Your brand has outgrown its current look, and you need visuals that resonate with your target audience now.

Unified & Polished Materials:
If your marketing feels scattered, a cohesive brand identity can bring it all together and keep customers coming back.

Inspire Your Team: Refreshing your brand can reenergize your team and reinforce your company’s vision.

Launch Your Brand with Confidence

Tailored design packages that bring your vision to life, with the flexibility to adapt to your unique goals.
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Starter Package

ETA: 3-4 weeks
Essentials to Launch

$2,500

What's included

Brand Strategy Document
Target Customer Persona
Brand Story & Mission
2 Style Scapes (Concepts)
1 Logo Design Concepts
Logo Suite - Primary, Secondary, Tertiary Logos, Brandmark
Visual Identity (Color, Fonts, Patterns, Textures)
Brand Presentation
One Page Brand Guide
1 Round of Revisions
Digital & Print ready files
Additional requests beyond the package will incur separate charges.
get started

Plus
Package

ETA: 6-8 weeks
More Impact, More Reach

$3,500

What's included

Brand Strategy Document
Target Customer Persona
Brand Story & Mission
2 Style Scapes (Concepts)
2 Logo Design Concepts
Logo Suite - Primary, Secondary, Tertiary Logos, Brandmark
Visual Identity (Color, Fonts, Patterns, Textures)
Brand Presentation
One Page Brand Guide
2 Rounds of Revisions
Digital & Print ready files
Sales Deck for Product Listings
Set of 6 icons
Label Design
Packaging Design
6 Designed Social Media Posts
Additional requests beyond the package will incur separate charges.
get started

Elevated Package

ETA: 10-12 weeks
Your Brand, Fully Realized

$6,000

What's included

Brand Strategy Document
Target Customer Persona
Brand Story & Mission
3 Style Scapes (Concepts)
2 Logo Design Concepts
Logo Suite - Primary, Secondary, Tertiary Logos, Brandmark
Visual Identity (Color, Fonts, Patterns, Textures)
Brand Presentation
One Page Brand Guide
3 Rounds of Revisions
Digital & Print ready files
Sales Deck for Product Listings
Set of 6 icons
Label Design
Packaging Design
6 Designed Social Media Posts
Custom Website Design & Development
Converting Landing Page
Blog Page with 5 Custom Posts
E-commerce shopping page
Mobile Optimization
Additional requests beyond the package will incur separate charges.
get started

Let's Talk About
Your Next Big Idea

Do you have a project in mind? Do you need help leveling up your brand? Whether you’re ready to get started or just have questions, let’s connect!

Still have questions?
Visit the FAQ Section → to explore answers to common client queries.
Let’s Get Started
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reviews from happy clients

"Jose was amazing. The amount of time he takes to make sure he understands the brand is what separates him from others. He also is super flexible and open to creating a product that both parties are happy with. As someone who never worked with a freelancer before, I appreciated how he walked me through the process of design creation for my brand, and I’m super happy with what we came up with together after some brainstorming. He’s a talented guy, and will be using him for all my marketing needs going forward!"

Name Surname

Position, Company name

"Finding Jose was a game-changer for our wellness brand. He tuned into our needs and delivered a brand identity that's spot-on. His approach is thorough yet simple, and his ability to deliver on time and budget is impressive. We're very pleased with his work and the new direction of our brand."

Name Surname

Position, Company name

"Jose was great to work with. He gave the most detailed proposal response to my job listing by far, showing me he actually listened and put some thought into the prompt right from the get go. He responded well to my abstract descriptions and was very flexible with the final push to get the art just right. He also did a fantastic logo design that turned out better than I could have hoped for! He's also a nice guy and easy to communicate with. I hope to work with him again sometime!"

Name Surname

Position, Company name